NewsTicker includes a built-in audit system for sponsor displays allowing you to generate an as-run list for posting into your traffic software.

NewsTicker
NewsTicker is the undisputed leader in the ticker industry, having originated the market category. From the beginning, we have concentrated on making lower-fifth displays effortless for news producers, of high quality for engineers, and attractive to advertisers.

Ease of Use
NewsTicker is an integrated suite of software that allows for seamless on-air transitions from the everyday NewsTicker modules to school closings, weather alerts and elections. It's a single application operating on a single server platform, so you don't have to fumble between multiple programs.

Producers use a web browser to access NewsTicker, so every PC in your station is ready to use it without having to install special software or service packs. Since everything is integrated into one application, and not independent programs you need to launch and run separately, it means that your staff doesn't have a learning curve every time emergencies pop up. The product you use everyday for news, sports, forecasts, and promotions, is the same product you use for breaking news, school closings, elections, and severe weather. It's a familiar interface for both the ordinary and extraordinary.

Sponsorship Flexibility
More than half of our clients have their display sponsored, with most of them recouping the entire cost within the first two quarters. NewsTicker gives you sponsorship flexibility like no other product on the market currently. In fact, stations have switched off of applications from at least three other vendors citing lack of total sponsorship flexibility as one of the primary reasons for their move to NewsTicker.

Sponsor rotations are determined by a station's specific needs. This means you can easily sell multiple sponsorships and spread the time around. Best of all, the rotation can occur automatically with an integrated as-run reconciliation for posting into your traffic software for billing.

Technical Strengths
NewsTicker is built on a robust platform utilizing the power of the Red Hat® Linux® operating system -- the open source leader in enterprise operating systems. Newsroom Solutions backs all of our servers with complete system support so that your mission critical applications continue to run.

Through our exclusive Live Update feature, we provide you unattended automatic upgrades of the latest version, so you are never behind. We even initiate off-site nightly backups of your data onto our servers for quicker disaster recovery.

With our 1U rackmountable intelliCommander® device, your master control operator can bring NewsTicker on and off air without ever having to login to an application.

Key Features
> Simplified web-based interface allows for fast local data entry with little training and no per-user application installation

> Fully integrated modular approach provides access to all data in a singular application using a familiar interface

> Powerful playlist sequencing and timing allows users to create infinite pre-defined run orders as well as make on-the-fly changes without having to touch the CG

> Sophisticated broadcast templating language lets you completely customize your on-air look, making display decisions based on arbitrary criteria

> Multiple CG displays with different branding can occur simultaneously with any combination of data, timing, and ordering

> Integrated TickerWire data feed remains the most comprehensive in the industry, with reliable and original real-time content specific to tickers

> No external vendor contracts required

> Headline data-entry boxes support single-line crawls or multi-line hot-change displays

> Local sports can be entered using pre-defined leagues and teams as scores come in or through pre-loaded schedules

> Promos and snypes can use data entered into NewsTicker with animation and effects on the CG, allowing for dynamically changing messages without requiring a user to touch the CG template

> The most flexible sponsorship display ability of any ticker application allows you to generate new revenue on your own terms

> Sponsorship audit functionality provides as-run list for posting into your traffic software, useful when multiple sponsors are used over an extended period of time

> Automatic upgrades of NewsTicker and unattended off-site backups of your local data means little overhead for your IT staff

> Exclusive intelliCommander remote control device makes bringing your display on and off air effortless, as well as provides immediate alert of school closings and severe weather

> XML-based data exporting makes it simple to repurpose data on your website


Detailed Specs
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